Privacy Policy

Your Privacy Matters
In real estate, and in life, trust is everything. Whether you’re browsing listings, downloading a guide, or reaching out for a consultation, your personal information deserves to be handled with care. This Privacy Policy outlines how your data is collected, used, and protected when you visit this site or connect with our services. No jargon, no surprises, just clear information so you can feel confident every step of the way. Because protecting your privacy isn’t just a legal requirement, it’s a commitment to integrity in every interaction.

Laura McBride poses in front of the Sutton sign as a symbol of trust and integrity, part of the Privacy Policy.
Sutton.com Logo in Black.

Last Updated: June 5, 2025

This Privacy Policy describes how personal information is collected, used, and protected on the website of Laura McBride, Realtor® with Sutton Group – Heritage Realty Inc., Brokerage, located in Ontario, Canada. By using this website, you agree to the practices described below.

1. Who We Are

Laura McBride is a licensed real estate salesperson (registrant) in the Province of Ontario, operating under Sutton Group – Heritage Realty Inc., Brokerage, a member of the Sutton Group national real estate network. This website is intended to provide information, services, and insights related to residential and commercial real estate in Ontario.

2. Compliance

We are fully compliant with:

The Trust in Real Estate Services Act (TRESA), 2002

The Personal Information Protection and Electronic Documents Act (PIPEDA)

Canada’s Anti-Spam Legislation (CASL)

All personal data is collected and handled in accordance with these regulations, and is only used for the purpose for which it was provided.

3. What Information We Collect

We may collect personal information such as:

Name

Email address

Phone number

Property details you submit through forms

Preferences indicated during opt-in for newsletters or guides

Interaction history through Google Analytics or website cookies

4. How We Use Your Information

Your personal information may be used to:

Respond to your inquiries or contact requests

Provide real estate services or consultations

Deliver requested guides, reports, or newsletters

Offer updates on market conditions, listings, or events

Improve the website experience and content delivery

We do not sell, rent, or share your information with unaffiliated third parties. Data may be shared with Sutton Group – Heritage Realty Inc. only as required for brokerage compliance or transaction support.

5. Email Communication & CASL

You will only receive email communications (newsletters, updates, guides) if:

You opt-in through a form or sign-up process

You are a current or former client, or have expressed legitimate interest

You may unsubscribe at any time using the link provided in every email or by contacting [email protected].

6. Website Cookies and Analytics

We use tools such as Google Analytics and Meta Pixel to improve site performance. These tools may collect:

IP addresses

Browser type

Pages visited

Time spent on the site

This data is anonymous and used only for site optimization and insight purposes.

7. Third-Party Services

This website may use third-party tools such as:

Flodesk for email marketing

BombBomb for video messaging

Monday.com and other CRMs for client follow-up (internal use only)

All vendors are vetted for security and privacy compliance. Your data is never sold.

8. Your Rights

You have the right to:

Access the personal information we have about you

Correct or update your information

Withdraw consent to marketing communications

Request deletion of your data where legally permissible

To request changes, contact [email protected].

9. Data Storage & Security

Your data is stored securely using industry-standard protections. Data may be stored in Canada or through cloud-based, TRESA/PIPEDA-compliant platforms.

10. Changes to This Policy

This Privacy Policy may be updated periodically. The date at the top will reflect the latest revision. Continued use of the website implies acceptance of any updates.

11. Contact Information

If you have any questions about this Privacy Policy or your data, contact:
Laura McBride, Sales Representative
Sutton Group – Heritage Realty Inc., Brokerage
Email: [email protected]
Phone: (416) 579-0931
Location: Ajax, Ontario, Canada
www.lauramcbride.ca